Your website’s SEO ranking could be a game changer. It is essential to have a user-friendly website to be ranked at the top of search engines. What makes a website design user-friendly, you ask? This is where we need to consider many factors, including high-quality content and keyword placement, responsive theme, and user-friendly design.
Experts may stress over the site’s layout. Depending on which techniques you use, a change in your website’s theme could prove to be either positive or negative. Website owners can’t afford to lose their website’s ranking if it is negatively affected. Positive traffic brings more visitors, sales, and revenue.
Do you want to increase website traffic and improve SEO rankings? These are the steps to follow:
1. You can use SEO plugins to create a theme
You should ensure that the available plugins are capable of solving SEO-related problems. You can save yourself the hassle of doing all the SEO work again by researching this topic. If your theme is compatible with plugins that solve your problems, you shouldn’t have to worry.
You can only purchase plugins that improve SEO ranking. You can always opt for free plugins if the price tag is prohibitive. You must ensure that the plugins you receive are free and include what was promised.
2. Use appropriate headings and tags
You should look at any pages that were previously filled with H2 tags to increase your SEO ranking.
Before making major changes, make sure that you double-check the quality of the new theme. If the theme isn’t better than the one you have, moving to the new theme doesn’t make sense.
3. Site loading is the most important thing
Your website’s theme can also affect its loading speed. It can load too slowly or too fast. This will positively impact the flow of traffic to your site and your SEO ranking. Search engines can also monitor the behavior of visitors to your website.
To find out how much time your visitors spend on your site, crawlers are used. It is alarming for SEO rankings if your website takes longer than three seconds to load.
4. Get the URL structure
Start by downloading your URL structure. You should back up your URL structure to ensure SEO ranking. Experts recommend plugins to achieve URL structure quickly.
5. Make sure you have a backup of your site
You should have a backup plan in place for your content. You can lose data or other information, which is not ideal. You cannot afford to lose content that helped you earn a high SEO ranking for your website. You will be able to access the posts from a reliable backup and maintain your ranking.
6. Website effectiveness metrics
Website effectiveness metrics are important for improving website ranking. The ranking is based on how well a website is performing compared to other websites in the same category. There are many metrics that can be used to measure website effectiveness, but some of the most common are visitor traffic, pages per visit, and search engine traffic. By optimizing your website for these metrics, you can improve your ranking and attract more visitors.
6. Optimise all images
You can increase your SEO ranking by optimizing images for a new theme. Only use high-quality images and make sure you have properly written meta-tags and alt-text. A high-quality, optimized image will draw attention to your website and increase traffic.